You’ll go from feeling overwhelmed and unsure of how to express your value to confidently showing up with messaging that not only feels authentic but has your audience saying, ‘I need this!’

Go from feeling overwhelmed and unsure of how to express your value, to confidently showing up with messaging that not only feels authentic but has your audience saying, ‘I need this!’ It’s about finally having a business that feels aligned and true to you.

After uncovering what truly sets your business apart, you’ll walk away with a clear and compelling brand message that highlights your uniqueness, making your business impossible to ignore. Your newfound clarity will not only attract your ideal clients but will position you as a trusted expert in your field.

Discover Your Edge & Brand Clarity

After uncovering what truly sets your business apart, you’ll walk away with a clear and compelling brand message that highlights your uniqueness, making your business impossible to ignore. Your newfound clarity will not only attract your ideal clients but will position you as a trusted expert in your field.

INCLUDES:

Defining/Redefining Your Target Audience

  • Deep Dive into Who You Serve: We’ll start by defining or refining your target audience with laser precision.

  • Segmentation for Precision Marketing: We’ll segment your audience to focus on the most engaged and ready-to-purchase groups.

  • SWOT Analysis

    Strengths, Weaknesses, Opportunities, and Threats: Let’s explore where your brand excels, where it can improve, and what gaps are out there for you to fill. By understanding your internal and external environment, we’ll position your brand to take advantage of untapped opportunities.

  • Pain Points and Desire Analysis

    Understanding Your Audience’s Needs: We’ll dive into what keeps your audience awake at night—what problems they’re facing and what desires drive them. This information will shape every piece of content and communication you create, ensuring it resonates and drives action.

  • Brand Messaging Strategy

    Crafting Your Message: Through our work together, you’ll uncover the core of your brand message—what you stand for, what makes you unique, and why your audience should care. We’ll align your values, mission, and vision with a clear, consistent message that cuts through the clutter and speaks directly to your ideal clients.

YOU’LL WALK AWAY WITH:

  • USP Statement and Clear Brand Messaging

    By the end of this offering, you’ll have a crystal-clear USP (unique selling proposition) that communicates exactly what sets you apart and why your audience needs you. Your brand messaging will be refined to speak directly to the heart of your target audience, making your business stand out as the go-to solution in your niche.

  • Where to Play with Your Newfound Clarity

    You’ll have a comprehensive plan on where to take your business next. This includes guidance on how to position your brand in the market, the best marketing channels to focus on.

BONUS:

  • Strategic Roadmap: You’ll leave with a roadmap that shows exactly where to go next—whether it’s refining your website copy, social media messaging, or even your email campaigns. You’ll know where to focus your energy to achieve the most impact.

Investment starts at $995

Together, we’ll say GOODBYE to your MARKETING OVERWHELM!

Dilini Perera - Abstract Artist

“Shay is brilliant!”

It was great working with her. She made everything so easy and gave me such an easy plan to follow. I loved it!
It’s so clear that she loves what she does. She’s such a blessing.